Santa Maria Novella

Founded in 1612 in Florence by Dominican friars, Santa Maria Novella is one of the world's oldest pharmacies and brings a rich heritage to the fragrance world. Distinctive for its blend of traditional artisan methods with modern innovation, the brand is renowned for its luxurious fragrances, skincare, and ancient herbal recipes. Santa Maria Novella's Acqua di Colonia, a historic fragrance originally crafted for Catherine de' Medici, epitomizes their commitment to timeless elegance and quality.